About Us
Advanced Sports Media designs,
develops and markets innovative
internet based applications for
sports fans and fantasy sports
participants. The Company has won
industry awards for its products and
has marquee partnerships with ESPN,
CBSSports.com, Fantasy Sports
Ventures and several other leading
fantasy sports companies.
Advanced Sports Media's current
Internet properties include
www.playersearch.com and
www.draftanalyzer.com.
The Company is privately held and
located in downtown Chicago, IL.
founder's blog
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The Beginning
The company was launched in
2004 in San Francisco, CA as Draft
Dynamix to address
an unmet market need for an advanced
draft assistance tool for fantasy
football that went beyond static and
outdated rankings provided by
magazines. The dynamic draft
analytics included in the original
desktop prototype caught the
attention of several leaders in the
fantasy sports industry and a
business was born.
After a few bucks of investment the
Draft Analyzer quickly grew from
concept to market leader in a
critical and rapidly growing niche
of fantasy sports.
In February 2008, the Company
launched PlayerSearch.com, announced
plans to create a web-based version
of the Draft Analyzer and officially
changed the company name to Advanced
Sports Media, LLC.
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Leading the on-line
sports market
through innovation.
Advanced Sports
Media has earned
industry acclaim for
its Draft Analyzer
software that was
the first of its
kind when it
launched for the
2004 NFL season.
The Company's latest
innovations,
PlayerSearch and
MyPlayerSearch, are
already creating a
buzz in the industry
as the hottest new
on-line sports
properties.
 The
Draft Analyzer
software continues
to win awards for
Best Draft Software.
The Draft Analyzer
was also runner-up
to EASports for Best
Innovation of 2005
for its
patent-pending
Personalized Player
Recommendation
Engine.
Network Search and
Site Search.
Advanced Sports
Media is using its
PlayerSearch search
engine to power
white label search
tools for leading
sports websites.
Viral
distribution of
news, stats and
search widgets.
Advanced Sports
Media is focusing on
making key
components of its
Internet properties
"portable".
Users can embed a
PlayerSearch Search
Widget into their
Netvibes, iGoogle or
other start pages
for immediate access
to our search tool
from wherever the
user wants! Bloggers
will soon be able to
embed player focused
stats and charts in
their blogs to
improve their
content and coverage
of professional,
collegiate and
olympic athletes. |
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Ted Kasten, Founder
Ted founded Advanced
Sports Media in
2004, has an
engineering degree
from Dartmouth and
an MBA from Kellogg,
and is an Executive
Director of the
Fantasy Sports Trade
Association.

Robin
Pars, CTO
Robin has 14 years
of professional
development
experience, has
co-authored 7
programming
publications and
worked on
Microsoft's first
Internet Explorer
browser.
Advanced Sports
Media is hiring!
We are looking for
rock star senior
developers that want
to help shape the
future of sports on
the web. We
also have internship
positions available
this summer. If you
are interested,
please send a resume
to
ted@playersearch.com.
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